Luxury, ethical, desirable

Here’s a sneak preview of the work we’re doing for a new ethical jewellery brand. Danaya provides conflict-free diamonds, environmentally friendly gold and ethical jewellery. As a start up, Provokateur came up with the name Danaya, created their brand and are working on everything from their website to their packaging. We’re also working closely with them on their marketing and communications strategy, helping get Danaya out into the world and into our lives.
It’s just the kind of client we love. Creative. Innovative. Different. And it’s great to create an ethical brand that’s high end rather than hair shirt.
We’ll post more updates about our work for Danaya since our work in the ethical consumer sector is becoming a big part of Provokateur’s mission. And if you want to find out more, drop us a line.

